Privacy policy

This Privacy Policy details how E-Drums Direct collects, utilizes, and shares your personal information when you visit our website or make a purchase. By interacting with the Site, you consent to the practices described herein regarding the collection and use of your data. This policy may be updated periodically to reflect changes in our operational, legal, or regulatory environment.

Personal information collection

When engaging with the Site, we automatically gather Device Information using standard tracking technologies like Cookies, Log Files, and Web Beacons. This includes your IP address, browser type, and interaction data, primarily used for fraud screening and to enhance your overall user experience. 

Upon making a transaction, we collect Order Information, which comprises your name, physical addresses, payment details, email address, and phone number necessary to complete your purchase. Both Device and Order Information are collectively referred to as “Personal Information” throughout this document.

Utilization of your personal information

We process this collected information to effectively operate our business and provide you with essential services. Order Information is primarily used for Fulfilling Orders—processing payments, arranging shipping, and sending confirmations or invoices. Furthermore, your data allows for necessary Communication regarding your order status and enables us to provide targeted Marketing about our products and services based on your expressed preferences. Finally, aggregated data contributes to Site Optimization, helping us analyze and improve customer browsing and interaction on the platform.

Sharing and disclosure of your information

Your Personal Information is shared with third parties only to the extent required to run our e-commerce store and deliver our services to you. This includes sharing data with our e-commerce platform, various payment processors, and necessary shipping carriers to facilitate your transaction. 

We also disclose data to services like Google Analytics to better understand site usage, and we may also share your information to comply with legal requests or protect our rights. Details regarding their specific privacy practices should be sought directly from these third-party entities.

Targeted advertising and your rights

We use your Personal Information to deliver Behavioural Advertising and marketing communications that we believe will be relevant to your interests. You retain the right to adjust your preferences and opt-out of this targeted advertising by modifying the privacy settings on your respective social media and search engine platforms. We do not alter our data collection in response to a Do Not Track signal from your browser, and we maintain your Order Information on file until you specifically request its deletion.

European resident rights and policy details

If you are a European resident, you possess the right to access, correct, update, or request deletion of the personal information we hold about you; please contact us to exercise this right. The Site is not intended for individuals under the age of 13, and we do not knowingly collect data from minors. For any questions, concerns about our privacy practices, or to lodge a complaint, please contact us directly via email.